Safaricom loses market share in third quarter, Airtel grows, CA report says

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Telecommunications giant Safaricom lost 1.2 percentage of market share during the period between July and September 2018 to stand at 64.2 per cent, a report by the Communications Authority of Kenya (CA) released on Tuesday has revealed.

According to the report, Safaricom’s closest rival; Airtel Networks Limited, gained 0.9 percentage points to post a market share of 22.3 percent. On the other hand, Telkom Kenya Limited, Finserve Africa Limited and Mobile Pay Limited recorded market shares of 9.0, 4.2 and 0.2 per cent respectively.

The report similarly states that mobile penetration within the country hit the 100 per cent mark from 97.8 per cent in the previous quarter. The increase has been attributed to the fact that most mobile users own more than one SIM Card and this is supported by previous data from the Kenya National Bureau of Statistics (KNBS) released in April 2018, that put the average number of SIM cards per subscriber in Kenya at 1.3.

As it stands only Kenya, Morocco, Namibia and Tunisia have hit the 100 per cent mark; in terms of mobile penetration, on the continent.

At the same time, mobile commerce transactions went up by 8.8 per cent to reach 526.9 million valued at Ksh.1.5 5 trillion while person-to-person transfers were valued at KSh.718.2 billion.

The report similarly indicates that the number of active mobile subscriptions increased by 2.4 per cent to stand at 46.6 million up from 45.5 million recorded in the last quarter while the total number of active Internet subscriptions grew by 2.7 per cent to stand at 42.2 million up from 41.1 million subscriptions reported in the previous quarter

In contrast, native wireless data subscriptions deteriorated noticeably by 51.3 per cent to stand at 59,380 from 122,037 in the foregoing quarter. At the same time, the available International Internet bandwidth grew significantly by 41.1 per cent to stand at 4,623.30 Gbps up from 3,277.72 Gbps recorded in the last quarter.

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